PROFILE •
Strategy, people, connections.
I work in marketing, strategic communication and professional relationship development between Italy and Brazil.
I combine experience in communication leadership and international project management with an approach grounded in people and context.
MY JOURNEY •
Hands-on experience, a broader perspective.
Over more than twenty years, I have worked across corporate communication, marketing, media, tourism and B2B projects. I have held leadership roles, coordinated teams and helped businesses define their positioning and messages.
My career spans sectors ranging from aviation and hospitality to lifestyle, dermocosmetics, beauty and fragrances, as well as destination promotion, convention and visitors bureau work (CVB), and digital and print publishing.
These experiences help me connect strategy with implementation: understanding objectives, setting priorities and bringing together skills and the right people.
MY APPROACH •
Understand before you build.
LISTENING
Start with the context.
Objectives, people and markets provide the starting point for defining a useful direction for each project.
CONSISTENCY
Give strategy shape.
Positioning, messages and tools should speak the same language and support the business’s objectives.
RELATIONSHIPS
Create connections.
Bring together expertise, partners and stakeholders to support the development of each initiative.
ITALY ↔ BRAZIL •
Two contexts, an ongoing dialogue.
My professional journey spans Rome and São Paulo. Working in both countries has brought me into contact with different cultures, stakeholders and professional networks.
In international projects, communication also means understanding the context and adapting how relationships are built. This is the attention I bring to my work between Italy and Brazil.
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CONTACT •
Let’s connect through your project.
Tell me about the context and your objectives: we can start with a conversation.
© 2026 Mauro Fanfoni · Italy ↔ Brazil